Why Did Surf Clothing Catch On?
Art does not imitate life, life imitates art, what this essentially means that we take influences from the world around us and us ethem in our everyday lives. This is an insight into the inner workings of fashion and is the reason behind surf gear becoming incredibly popular in the 2000s. This is around the same time period that extreme sports really started gaining popularity in the UK, through television shows, celebrity and particularly video games.
When a new trend enters society it does slowly and unobtrusively and before everyone knows it it is at the forefront of their attentions. Shops exclusively peddling surf gear began to spring up across the UK spontaneously in shopping malls and retail outlets. These shops sell numerous extreme sports related garments and accessories Animal clothing, branded backpacks and were often adorned with decorative items like wooden cladding and US number plates.
Many big surf brands managed to gain traction in the UK fashion market including Quicksilver, O’Neil, Animal, Plain Lazy and Mambo. The resort of Newquay has become incredibly pop as a UK holiday destination for young Brits, popularized and made cool by its surf Heritage. The cool image surrounding surfing still exists today with shops like Hollister peddling the American dream all geared around a backdrop of Californian beaches and scantily clad models.
The success of such a brand has proved the surf fashion is not dead, for example board shorts carry on has the primary choice of swim wear for young impressionable males who wish to look like Australian surfers! Surfing will retain the cool image its always had and the clothing industry will continue to imitate, as I said at the beginning, life imitates art!
MAC Surf Baby & Fashion Flower HAUL + Non Collection Items
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PANTONE SMART 19-3952X Color Swatch Card, Surf the Web $9.35 Actual 4×8 inch cotton fabric swatches of individual Pantone Fashion and Home textile system colors. Each dyed cloth piece is folded back on itself to make a 4×4 inch two-ply presentation in a hermetically sealed UV protective envelope. Used by fashion designers and interior decorators to effectively communicate with clients and vendors. The swatch illustrated here may not be representative of swa… |
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Surf Board Surfer Fun Marine Sports Ocean Tribal Design Wall Mural Vinyl Decal Sticker M278 $29.99 Wall Art Decoration Vinyl Decal Sticker Install Area : The decals can be applied on all smooth surfaces, such as Walls, Doors, Windows, Closets, Plastic, Metal, Tiles etc. – Without much effort and cost you can decorate and style your home. – Applying decals on a bumpy surface will be a bit more difficult. – The colors could be slightly different depending on your monitor setting. – PLEASE make a … |
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PANTONE SMART 14-4807X Color Swatch Card, Surf Spray $9.35 Actual 4×8 inch cotton fabric swatches of individual Pantone Fashion and Home textile system colors. Each dyed cloth piece is folded back on itself to make a 4×4 inch two-ply presentation in a hermetically sealed UV protective envelope. Used by fashion designers and interior decorators to effectively communicate with clients and vendors. The swatch illustrated here may not be representative of swa… |
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Barbie in a Mermaid Tale $6.88 BarbieTM stars as MerliahTM, a surfing champion from Malibu. One minute she’s a normal teenager and the next she learns a shocking family secret: she’s a mermaid! MerliahTM and her dolphin friend Zuma set off on an undersea adventure to rescue her mother, the queen of Oceana. With help from her new mermaid friends, MerliahTM saves the ocean kingdom. In the end, she discovers what makes you differe… |
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Return of the Future $1.99 … |
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Fox Men’s Featherlite Shoe Lace-Up,Black/Grey,10.5 M US $95.00 The Fox Featherlite shoes are a high performance training shoe that is lightweight and flexible. The Featherlite has an asymmetrical structure, a foam heel that absorbs & disperses energy, and a mid-foot tendon arch support. The Fox brand is the most recognized and best selling brand of motocross apparel in the world today. Fox Co. built its business by developing clothing for the high intensity, … |
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Black and White Pomade 7 oz The #1 Selling Styling Wax In The United Kingdom! #1 in Hollywood, preferred by the top stars in film and T.V. Stylists all over the world recognize and enjoy the benefits of Black & White wax. Black and White Original is not for the faint hearted, but one for the traditionalist. This heavy-duty product is waterproof so it builds up in the hair until you get to the desired effect. Just a small amo… |
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Softbandz 3-in-1 Headband – Pink Capri Paisley Surf $16.95 All of our headwear are made of high quality stretch fabrics. Made in the USA. Secondary photos show some examples of how you can wear our versitile Softbandz headbands…. |
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Softbandz 3-in-1 Stretch Headband – Black Surf $16.95 All of our headwear are made of high quality stretch fabrics. Made in the USA. Secondary photos show some examples of how you can wear our versitile Softbandz headbands…. |
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Dancing Craze – Bonus Edition $4.98 Get ready to reach for the stars in this Special Edition of Dancing Craze that also includes Fashion Craze, Beach Party Craze, and Pet Show Craze â all for one incredibly âcrazyâ price. In Dancing Craze, youâre off to Hollywood to score big as you pick up smooth steps and get on track to become a star! Dance the celebrity lifestyle and surround yourself with fitness trainers, m… |
